The Greater Monadnock Collaborative offers several ways for businesses to increase their visibility across the region. One of the most impactful opportunities is advertising in the Monadnock Region Thrive Guide, a regional publication designed to inspire visitors, attract future residents, and highlight what makes the Monadnock Region a great place to live, work, and explore.
Put Your Business in Front of Thousands Exploring the Monadnock Region
The content of the Thrive Guide will be all new this year, with text, photos, and design prepared by the editors of Yankee Publishing Inc. The brilliant photography and inspiring and informative articles will showcase the region at its best.
Your advertisement in the Thrive Guide will impact readers who have a strong interest in the Monadnock Region and want to know more about what the region has to offer.
Distribution
The distribution of the Thrive Guide is estimated to be 20,000 copies, print and digital. The estimated publication date is June 15, 2026.
10,000 print copies will be distributed to highly qualified readers – people who have demonstrated an interest in visiting the region or living, working, or going to college in the region. Some of the copies distributed in the region will also be read by local residents.
Advertisers in the Guide are entitled to a number of copies to distribute to customers and prospects.
The digital edition of the Guide will be distributed more widely. Visitors to MonadnockNH.com will be able to download the Guide; plus, Yankee has committed to promoting the digital edition to 125,000 newsletter subscribers who love to travel in New England. Other methods of digital distribution will be used as opportunities arise.
To see the 2025/2026 digital edition, click here.